The pool of mobile dating apps is hardly shallow. There are new versions flooding the market on what seems like a daily basis. Some stick, some don't.
| Initial release | January 17, 2015; 6 years ago |
|---|---|
| Operating system | iOS, Android |
| Website | www.theleague.com |
- Is The League the best exclusive dating app? If you’re a successful professional looking for a long-term relationship, it’s a great app to try. Forming “power couples” is the app's main goal. It’s not cheap and the dating pool is limited, but if you’re accepted by the membership committee you’ll be in very elite company.
- Amanda Bradford, founder of The League, has received some backlash for her exclusive online dating app. While many critics and daters have labeled the app elitist and pretentious, Bradford has explained the true intentions for the app was to “build a community where smart, outspoken, high-achieving women are celebrated and encouraged to.
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- Members support our mission to keep The League a selective and high-quality dating and social networking community. The League brings together users of all ages, nationalities, sexual preferences and educational backgrounds – the common thread is ambition and a drive to succeed!
The League is a social and dating mobile application launched in 2015 and available in several cities all over the world on iOS and Android.
History[edit]
The League App was founded in 2014 by Amanda Bradford, who also serves as its CEO.[1][2] She conceived of the app after growing frustrated with her own online dating experience.[3]
Operation[edit]
Users connect their LinkedIn and Facebook profiles and then select their preferences for matches, with criteria including gender, age, height, distance, education, religion and ethnicity.[4][5] Each user is assigned a representative who can answer app-related questions. As with Tinder, users swipe right to indicate interest in a potential match, or swipe left to pass.[5] The League shows users only five potential matches per day.[2] In April 2016, the app released a second version, with members now able to organize events and create groups.[6] In June 2016, the app added a feature for women interested in freezing their eggs.[7][8]
Selection process[edit]
Each member receives one ticket to bring in a friend, allowing that friend to bypass the application process. Without a ticket, a potential user can sign up for the waiting list. The League scans an applicant's Facebook and LinkedIn profiles to analyze alma maters, degrees, professions, industries, social influence, neighborhood and age. Diversity of applicants is also considered.[2][9][10] Currently there are over 420,000 profiles waiting to be selected for inclusion. Paying to become a member increases the speed at which they review your profile for inclusion.
As of August 2016, the median age of the users was 28. They are 95% straight, and 99% have a college degree.[11] As of 2017, The League claimed it was accepting approximately 10-20% of users who sign up.[12] In May 2016, the app began allowing people older than 40 to sign up.[1]
Controversy[edit]
The League's exclusivity has been controversial,[3] with its application process leading Bloomberg Businessweek to criticize the concept as elitist.[13]
Allegations of racism were due to the requirement for the user to declare their ethnicity,[14] and the ability to filter non-white users.[15] However, Bradford said people wanted to know about a person's race, and the ethnicity data is meant to help the site be more inclusive by being diverse.[14]
According to founders of dating apps, including The League, this is because modern dating app algorithms downrank people when left-swiped (passed on), and uprank when right-swiped (approved).[16]
'We did a ton of testing on this screen and these preferences were the most highly requested,' she said ... while users can select a preference for the race of partners they'd like to meet, it's not a hard filter. The League shows each user five potential matches each day, and if a user has set his preferences too narrowly, he may be shown matches that don't conform to them, racially or otherwise. ... Bradford insists that the League's policies are meant to make the service more egalitarian, not less -- at least when it comes to race. 'The ethnicity data helps us maintain a diverse and balanced community that reflects that of the city (in our case, the San Francisco Bay Area),' she says.
See also[edit]
References[edit]
- ^ abGeorgia Wells, 'Dating Apps Court Older, Wealthier Users,'Wall Street Journal, October 12, 2016.
- ^ abcMatt Haber, 'The League, a Dating App for Would-Be Power Couples,'New York Times, January 23, 2015.
- ^ ab'Controversial New Dating App Is for Singles with High Standards,'ABC News, March 10, 2015.
- ^Meg Graham, 'The League brings invite-only dating app to Chicago,'Chicago Tribune, October 26, 2016.
- ^ abMaya Kosoff, 'We got inside the 'Tinder for elites' – here's what it's like to use,'Business Insider, September 15, 2015.
- ^Anthony Ha, 'The League launches a rebuilt, event-centric dating app,' TechCrunch, April 28, 2016.
- ^Erica Fink, Anastasia Anashkina and Maya Dangerfield, 'Why this dating app founder is freezing her eggs,'CNN, June 21, 2016.
- ^'Should I Freeze My Eggs?'The Doctors, April 16, 2016.
- ^Georgia Wells, 'The League' Dating App's Velvet Rope – and How to Get Past It,'Wall Street Journal, February 18, 2015.
- ^Mariya Manzhos, 'To use The League, a new dating app, you'll need an invitation,'Boston Globe, October 17, 2016.
- ^Katie Sola, 'Dating App Data Reveals What Successful Men And Women Really Want,'Forbes, August 24, 2016.
- ^Anthony Ha, 'The League brings its picky dating app to Android,' TechCrunch, January 26, 2017.
- ^Natalie Kitroeff, 'This Stanford MBA Thinks Elitists Need Their Own Tinder,'Bloomberg Businessweek, September 8, 2014.
- ^ ab'New elite dating app is racist'. January 27, 2015. Retrieved August 16, 2017.
- ^'Dating app CEO: I'm not an elitist, just an asshole'. October 21, 2015. Retrieved August 16, 2017.
- ^'New Dating App for 'Elites' Is Far From Race Blind'. Retrieved May 4, 2018.
When you're single and looking to mingle, there's absolutely no shame in turning to online dating (aka the ol' millennial standby) to help you find someone. There's also no shame in doing some research to figure out how to get more matches on dating apps — because putting a little time and effort upfront into updating your dating profile can really pay off in the long run. One thing that can seriously make all the difference? Knowing what kinds of pictures to use on dating apps, and which ones are better left to collect virtual dust on your old Photobucket account.
'I like to call dating app photos 'prime advertising space,' Meredith Davis, Head of Communications at dating app The League, tells Bustle. 'On The League, you only have up to six photos to advertise what is important to you whether that be family, sports, travel, etc. Rather than trying to optimize for the most hearts, I always suggest trying to optimize for the right hearts. The people with similar passions or interests as you will get excited about potentially matching if they see that you also enjoy hiking, cooking, or hanging out with your family.'
In the fast-paced world of online dating, first impressions make a big difference, and the photos you choose should say something about who you are. So if you feel like you need to hit refresh on your dating profile, here are 11 hacks for making the most of your profile pics — and hopefully raking in even more matches as a result.
Manassas The League Dating Application
When you see your mom this upcoming Mother's Day, you might want to press pause on brunch to ask her to pose for a few pictures with you: according to new data from The League, users who have at least one photo with their mom saw a seven percent higher match rate than those without. Because who doesn't want a date who appreciates their mama?
According to a 2016 study from Tinder — which analyzed 12,000 photographs from users aged 18 to 40 from multiple major U.S. metro cities — you're better off ditching hats and glasses in your dating app pics. Users wearing glasses in a profile picture (prescription or sunglasses) were 15 percent less likely to be right-swiped; for those wearing a hat, their chances of being swiped right on decreased by 12 percent.
If your goal is to attract a mate (or just a date) online, you might want to take a leaf from the peacock's book and flaunt some brightly colored attire in your dating app pics. According to the Tinder study, 72 percent of Tinder users opt for outfits in neutral colors like black, white, or beige in their profile pictures — which means if you wear something bright, you'll be more likely to stand out (and hopefully catch a cutie's eye).
If you're camera shy, coming up with more than one or two good photos of yourself for your dating apps can be tough — but it's totally worth the effort if you want more matches.
The League Dating App Wiki
'I would encourage users to provide multiple shots that feature them in different ways, such as a full-length shot, a shot from the waist up, etc.,' Dr. Jess Carbino, Bumble Sociologist (formerly Tinder Sociologist), tells Bustle. 'You should be providing different perspectives of who you are in all facets.'
According to Hinge's 2017 Profile Picture Report, 80 percent of Hinge users' profile pictures were posed — but those that werecandid were 15 percent more likely to be liked by other users. Some practical advice? Have a handful of both candids and posed shots to get the best of both worlds and wow everyone.
Although it's not a good idea to have *only* group photos on your dating apps (no one can tell who's who!), having a couple shots of you and your friends enjoying a night out can go a long way. Hinge's Profile Picture Report found that pictures of users having fun with their friends somewhere were 74 percent more likely to get a like.
You might have put a lot of hard work into learning how to perfectly smize, but a regular old smile might be more beneficial for your dating profile: the Hinge Profile Picture Report found that photos of users showing off their pearly whites were 23 percent more likely to be liked.
Manassas The League Dating App Review
You might typically be Team #NoFilter, but trying out a black and white filter for one (but not all) of your dating app pictures might not be a bad idea. According to the Hinge Profile Picture Report, although only three percent of users' pictures were black and white, those that were were 106 times more likely to be liked than color photos — talk about good odds!
If sports are your thing, you're in luck: the Hinge data found that photos of users playing a sport or doing something athletic performed 75 percent better than the average, non-sporty photo. If you need me, I'll be over here editing donuts out of my pictures and replacing them with basketballs.
In a 2017 study to see if travel photos fare better than other dating app photos, Hinge analyzed around 180,000 user photos and found that, while only 3.4 percent of were of travel, those that were received 30 percent morelikes. There you have it: a ready-made excuse to book a plane ticket to the exotic locale of your dreams, all in the name of boosting your dating profile.
If you're wondering what you should absolutely not do in your dating app pics, here are the biggest no-nos, courtesy of the Hinge Profile Picture Report: wearing sunglasses, using Snapchat filters, posing with a possible significant other, beach photos, and selfies — particularly bathroom selfies.
Bumble Dating App
Ultimately, the trick to getting more matches online is simple: don't be afraid to make a real connection, and always be your most authentic self. So upload whichever photos make you feel like your best, most beautiful self, and watch as the matches roll in!